Perrier

Objective:
Mega-agency, Ogilvy and Mather asked Art Zulu to assist in the creation of a new, humorous marketing campaign for Perrier, one of the oldest bottled water companies in the world. The campaigned was aimed at the post Gen X demographic.  

Program:
Utilizing the irreverent illustrations by Al Murphy and Paul Davis, Art Zulu produced clean flash animation to showcase, but not overpower the illustrations.  

Results:
Drawing inspiration from the distinctive green, tear-drop shaped bottle, Art Zulu created a campaign for the non-alcoholic, carbonated beverage with 50 million bubbles that is fresh and simple with a hint of edgy absurdity.